COSTÃO da ILHA
UX/UI - ILLUSTRATION - BRANDING
Costão da Ilha was a sea farm that grew scallops in Rio de Janeiro, Brazil. They invited the company I had with two other designers at the time to develop their branding and website.
On this project I was responsible for most of the visual content present on the brand and website. We made use of traditional illustration as much as possible because we were given full creative freedom on this project (and being very young at the time I´ve never tried it before). I started studying and sketching the clam until I came up with something that looked interesting enough to develop.
The
Final
RESULT
After figuring the brand out I went ahead and made the most important applications for the client and the business after developing the website.
With the website we wanted to bring the concept of depth in the sea. So we divided the storytelling into coherent bits and spread it through the page. This way, as the users scroll, they get deeper into the ocean, and are able to see how the scallops are cultivated.
The
WEBSITE